Fall ························ 2020
Advanced Typography ········· Ryan Slone
Advanced Typography ········· Ryan Slone
No Comply
Typeface Creation & Application
Typeface Creation & Application
Leaning into the fisheye distortion, the wave
of going against the grain, and vibrant expressive colors, I created what now feels like my firstborn child - NO COMPLY.
No Comply is a typeface inspired by the fisheye lenses we see skateboard photographers & videographers use. The name No Comply is a reference to the trick created in the early skate days. A skateboard photographer called “O” was too big to ollie or perform other tricks, so he created a repertoire of “O tricks”. The No Comply stuck and is still a staple in the culture today.
Leo Baker, a professional non-binary skater, was also a large inspiration for this project. They found themselves through skating and continue to pave the way for future queer and gender non-conforming skaters by working to make the sport more inclusive.
Leo Baker, a professional non-binary skater, was also a large inspiration for this project. They found themselves through skating and continue to pave the way for future queer and gender non-conforming skaters by working to make the sport more inclusive.
![](https://freight.cargo.site/t/original/i/fd965ed5b9237175d80aea234f737b237d5eb57c6d6eb54b0de9305fa3b2a8ec/skatemood.jpg)
![](https://freight.cargo.site/t/original/i/a0d47cb258e4682ee422e8dc35e43d399ae75e72add1ff298ca6ed8af264765d/Screen-Shot-2020-10-13-at-4.52.49-PM.png)
![](https://freight.cargo.site/t/original/i/fb45743400b2cf090f5707daa3780930a06a8e4c02ea6d6455c310d542020014/Screen-Shot-2020-10-10-at-3.51.48-PM.png)
![](https://freight.cargo.site/t/original/i/d02417bdf55edf3e58379d0753dea2ff13ad0680bf2f471732663c3028e8b209/FullTypefaceIMG-06.jpg)
![](https://freight.cargo.site/t/original/i/73558e4705bbe9bbd6bac825e68b8cf6b6a0a5d6ef68b4cff3c3f79907e2eb24/Deck.jpg)
![](https://freight.cargo.site/t/original/i/4590fd4a367d929b8bd44b24e9958f6138327de18e8d60f06285df902559191e/DeckZoom2.jpg)
![](https://freight.cargo.site/t/original/i/e5ca31bcdd8e4ec289148b88e090020a37b86d5b65d9cb7d53a8c54f3effc1df/DeckZoom1.jpg)
![](https://freight.cargo.site/t/original/i/bd08da9613a45130f6aa720963132df33c9922a4e55bba9ae84ce23c265f23f0/lighters.jpg)
![](https://freight.cargo.site/t/original/i/9552a33f30a46478c5a37d3f2d63607eff71bac0c3414fcbd7f09f85b2883677/hat2.jpg)
![](https://freight.cargo.site/t/original/i/ead4a9418591b191631c2477402c45534ce7afd57e4e0c0e1613bb77007fbf62/Mask.jpg)
![](https://freight.cargo.site/t/original/i/58d830c4aa9dbd094f675e1382a9b70269cd52f3e8b393d8d7e48fd8810705e8/shoestop.jpg)
![](https://freight.cargo.site/t/original/i/55edfe469e3d5cf81a1910c4ff815b65e5032f1a74e49325ebe0e47720eee5f6/ShoesBack.jpg)
![](https://freight.cargo.site/t/original/i/40f80ea7b9a7fd56f547c6238b5597b19d85ef4cd4b65b0a9747af1814e53fb9/shoeperspective.jpg)
![](https://freight.cargo.site/t/original/i/c9c49c561ec6362a63d7490e91bec849538e925942fdcb6161aaeb4368964c81/headphones.jpg)
![](https://freight.cargo.site/t/original/i/4a5004a994c4455b3e0d9f22804482b02053c2aaf8313a5fe568b84b3acf352a/blink182Buddha.jpg)
![](https://freight.cargo.site/t/original/i/ce04fec182fa07283db0972175fc465e5ba09df59f51608d261271153d1eeafc/Campaign1.jpg)
![](https://freight.cargo.site/t/original/i/19c6d731b5ace36149c2416c3d24fb678d6756930448339ed0f9fb477d9aecdb/Campaign2-2.jpg)
![](https://freight.cargo.site/t/original/i/b5d521dca785aaa10a324a6d5471321db2e35d17f5cc334e194222415f78ae4b/Campaign3.jpg)
I choose to bring my typeface to life in a variety of ways. First, a skate deck was a must. Neglecting to include a board design with the forms inspired by the culture itself wasn’t going to slide.
Along with the board, I designed a hat, lighters, masks, and a pair of skate shoes. Roll up to a skate park in 2020 and the chances of seeing each of these items are quite high.
Along with the board, I designed a hat, lighters, masks, and a pair of skate shoes. Roll up to a skate park in 2020 and the chances of seeing each of these items are quite high.
Another big part of skate culture is music. With that in mind, I redesigned Blink 182’s Buddha album cover and a pair of headphones to go along with it.
Lastly, in honor of Leo Baker’s inclusivity efforts, I designed a poster campaign aimed towards queer skaters.
-Lane
Lastly, in honor of Leo Baker’s inclusivity efforts, I designed a poster campaign aimed towards queer skaters.
-Lane