2021 — KENDALL
Fall ········· 2019
Identity Design ········· Ryan Slone


Postmates Rebrand
This project involved developing an understanding of the process involved in the generation of effective, clear, dynamic, mark design.

Through this experience, I became acquainted with various mark classification and explored the unique possibilities with each of these categories.

Accounting for the role the audience plays in identity design, I strove to develop a brand system that was not only attractive but effective as well.